Outsourcing in the animation business has taken a toll despite the global pandemic around the world. Many individuals, freelancers, and animation studios are now outsourcing various aspects of their animation productions to various countries throughout the world, more than ever before.
However, just like any other industry, outsourcing animation has its own set of rules. If something goes wrong, all your resources will go in vain.
In this brief guide, we have tried to explain the basics of animation outsourcing. Make sure you read till the end.
So let’s begin!
Out-sourcing is when a task or project is assigned to an external entity, it could be either a company, or a freelancer.
Depending on the project, different parts of the animation pipeline are often outsourced.
For instance, animation studios often prefer to finish pre-production tasks such as and scripting themselves. Then these files are sent to animation outsourcing companies for the production and, at times, for post-production work.
However, not every studio prefers outsourcing their valuable projects like this: some prefer outsourcing for post-production while others assign the complete projects. read more : topworldzone
As per statistics, the global industry for animation production is worth anywhere between $50 billion and $70 billion US dollars. That’s massive!
In the wake of the pandemic, new studios began working from home and it’s also predicted that between 2021 and 2025, animation outsourcing contracts will reach their peak.
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“Futurama” and “The Simpsons,” two of the most successful TV shows ever, were created by extensive outsourcing teams.
The practice of outsourcing labor for creative work is nothing new.
The cost of pre-production work has historically been shifted to lower-cost international studios when Hollywood studios were swamped with high demand. They outsourced most of the work from countries like the Philippines, South Korea, and India.
The first hunch people often have about outsourcing is that it may result in a poor-quality product.
In contrast, according to Wikipedia, a growing number of major entertainment companies such as Walt Disney, IMAX, Cartoon Network, and WarnerBros are increasingly outsourcing their animation production to other nations and studios.
The notion is pretty simple: the more projects the studios produce, the more money they’ll make to support new ones.
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In other words, outsourcing animation work benefits both the client and the service provider. If done correctly, it may significantly lower production costs while also speeding up output.
That was all about the reasons behind the increasing demand of animation outsourcing.
Now, let’s talk about how to find the best animation outsourcing studios.
Are you looking for the best animation outsourcing companies? Follow these steps religiously and strike it rich!
Let’s take a look at the most common scenario that almost everyone goes through:
You and your team have spent hours and hours in your animation studio, and at the end of the day, you realize the only option you are left with is animation outsourcing.
Why so? Because it is the best, affordable and time-effective option for you.
By now, you must be wondering how to find the .
Honestly, there are too many studios in the market, and finding the right one is just like looking for a needle in a haystack
You need to take plenty of factors into account before closing the deal with any one of them.
To put it in simple words, this whole hunting process can be pretty overwhelming. But don’t you worry, since we’ve experienced this dilemma already, we know how to go about it.
In this section of the blog, we’ll highlight some of the effective yet typical ways you can use to find the best animation outsourcing company that fulfills your needs.
If you’re looking for any specific service, enter in the name. Look at the first page’s list of websites and check whether their work aligns with your style preferences.
To work with a local brand, type the city or nation in the end. If you’re from Delaware, you can search for a local animation studio by saying something like, “.”
Moreover, users also search for relevant studios based on an animation-related inquiry.
Some studios may not appear on the first page of a search engine since they do not employ Search Engine Optimization tactics.
Ideally, you should go with a studio that has a strong content marketing strategy. You may, for example, evaluate if they own a blog section as it can help to assess the quality of their produced content.
Just remember, a good animation studio will have an extensive team of sales and marketing and working on the project together.
Using directories that list animation studios thus according to various criteria can simplify your search.
Evaluating and verifying animation studios is a time-consuming process on some of these platforms. Because each animation studio has its website in a directory, it’s easy to get information on outsourcing.
When looking for an animation studio, you can see all of its characteristics, including the sort of animation they do and how much they charge for their services.
There is no better place to learn about an animation studio’s overall performance than its client reviews, which you can find in the reviews section.
To locate the most nuanced animation outsourcing company, you should look through various directories that include studies based on various KPIs and allow you to apply filters to the results.
It is common for certain animation studios to publish on social media but not on their website or freelance websites.
Browse through social media pages if you’re interested in hiring one of them.
The ideal way to find an animation outsourcing firm to work with is to look at how they perform on social media pages for their public relations activities, content production, various advertising campaigns, and press coverage.
To recapitulate, more and more companies struggle to generate high-quality animation because of an extraordinary increase in demand.
Still, outsourcing animation projects is a terrific approach to getting the job done without having to turn down any potential clients.
We hope this short guide will assist you in your search for the best animation outsourcing companies in a sea of so many options.